The IT systems and software procedures used to operate this website acquire, during their normal operation, data (only exceptionally qualifiable as “personal data”, pursuant to art. 4 of the GDPR – EU Regulation 2016/679), whose transmission is implicit in the use of internet communication protocols.
This can also happen by crossing data between different functionalities, cookies or by using different identification techniques (the so-called fingerprinting) that are based on the processing of information or parts of information that are not, or are not yet, personal data, but that when associated with each other or with other information, also held by third parties, can potentially become personal data, with the aim of determining the unequivocal identification of the terminal (the so-called singling out).
This category of information includes geolocalisation data, IP addresses, the type of browser, the operating system, the domain name and the website addresses from which the website was accessed or exited, information on pages visited inside the website, the time of access, the time spent on an individual page, the internal browsing analysis and other parameters related to the operating system and IT environment used.
Therefore, this is information that, by its very nature, can potentially allow, through processing and associations also with data held by third parties, for the identification of users, to be intended as the terminals used and not as the actual people using them.
The processing of the above data may take place for the purposes described below.
(i) For profiling purposes.
The data collected/provided may be used to improve the products/services offered according to the needs of users and in order to obtain information on the behaviour and habits of users; the profiling activity may also be carried out by processing user identification data by associating data allowing for the identification of data subjects and analytical information about their online behaviour (pages visited on the website, time of access, time spent on a single page, internal route analysis, etc.).
For the processing of data intended for profiling purposes, it is mandatory to acquire the consent of the data subject, who is now informed that such provision is optional and that refusal will not result in any consequence, except preventing the processing of data intended for profiling.
(ii) For direct marketing purposes.
The data collected/provided may be used for direct marketing activities, to design studies, researches, market statistics, to send advertising and informative material, to perform direct sales or sell products and/or services, to send interactive commercial messages, also by email, fax, automated call systems and SMS or MMS or other types of messages.
For the processing of data intended for the performance of direct marketing purposes, it is mandatory to acquire the consent of the data subject, who is now informed that such provision is optional and that any refusal will not result in any consequence, except preventing the processing of data intended for direct marketing.
If you keep on browsing the website by accessing or selecting one of the elements below or in any case external in relation to the area displayed in the foreground (the so-called banner), by accessing the home page or another page of the website for the first time, you agree to the processing of your data for the above-mentioned profiling and direct marketing purposes.
Check below your consent status on this device:
You can change the data collection consent status on this device at any time with the options below: